All about CoverageBook
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We couldn’t live without it!
CoverageBook is one of our agency’s most used tools. It saves us so much time in demonstrating ROI for our clients by putting together something that looks great, can be shared instantly and offers metrics that others can’t.
Emily Barnes, Account Director at Fanclub PR
Emily Barnes, Account Director at Fanclub PR
It is easy to use and presents our PR coverage in an excellent way.
We are using the tool as a PR Brag book - showing off what hits the different PR agencies we work with have had in each market. It is good for our sales team to see what is happening and to get a feeling for the visibility not only in their own market but also in other markets around the world.
Gisela Ehrensvard, Thule Group
Gisela Ehrensvard, Thule Group
Our agencies now spend less time on reporting and more on activation
We like using the 'Estimated Coverage Views' metric in CoverageBook. It's more realistic which means it's easier for me to compare PR against other areas of marketing.
James Alexander, Head of Culture & Entertainment, PR & Influencer Marketing, Diageo
James Alexander, Head of Culture & Entertainment, PR & Influencer Marketing, Diageo
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